6 crucial steps to better charity blog posts

by | Jan 3, 2024 | General

At the start of every new year, people come out of the woodwork to declare, “Blogging is dead”. It’s not, but getting people’s attention is harder than ever. If your charity’s blog posts didn’t cut the mustard in 2023, it’s time to take a more comprehensive...

Your charity’s content could be catchier

by | Dec 5, 2023 | General

In a world of wonderful causes, it’s critical to explore how your charity can make marginal gains. Today, I want to talk about the power of alliteration. Miriam-Webster defines it as: “The repetition of usually initial consonant sounds in two or more...

Why this Giving Tuesday post worked so well

by | Nov 29, 2023 | General

It was Giving Tuesday earlier this week, and as I was browsing the hashtag on Linkedin, the images above stopped me in my tracks. I wanted to dig a bit deeper into the elements that made these stand out.  The personal touch One of the most powerful things is the fact...

Is it time to flip the script in your video marketing?

by | Jun 8, 2023 | General

You may be familiar with the phrase, “Begin with the end in mind.” It’s included in Dr. Stephen R. Covey’s book, ‘The 7 Habits of Highly Effective People.” It covers many areas of work and life, but I want to share how it can help promote your (or your clients’) video...